Tuesday, December 11, 2012

HP and DreamWorks Animation Cast Innovation as a Lead in “Rise of the Guardians”

I know you have seen the trailer of the upcoming 3-D movie “ Rise of the Guardians”.  I’m just want your to know that HP and DreamWorks Animation SKG, Inc. marked the latest chapter in their ongoing collaboration by working together to create an epic adventure for worldwide audiences with the breakthrough animation of the studio’s upcoming 3-D movie, “Rise of the Guardians.” 

Like each DreamWorks Animation film before it, “Rise of the Guardians,”which hits theaters this November, pushes the boundaries of digital animation as the studio’s most technically advanced film to date. 

To create a new level of visual richness in an animated film, DreamWorks Animation uses HP Converged Infrastructure technologies that included HP Cloud Services, HP Z Workstations, HP DreamColor displays, HP Networking and HP Proliant server solutions, HP Managed Print Services and digital rendering resources.

“Our goal is to push the limits of what is possible in digital animation and storytelling,” said Derek Chan, head, Global Technology Operations,DreamWorks Animation. “Using HP Converged Infrastructure technologies, we increase the functionality that allowsour artists to create more innovative animation with every film.”

DreamWorks Animation uses HP technology throughout the production cycle—fromcreating character designs,to developing detailed animation scenes,toprocessing massive amounts of data. Throughout the years, HP technology has played an integral role in creating DreamWorks Animation’s groundbreaking animated feature films, including the franchise properties of “Shrek,”“How to Train Your Dragon,””Kung Fu Panda,”“Madagascar” and “Puss in Boots.”

“Rise of the Guardians” tapped the power of several HPtechnologies, including:

·    The HP Z800 and Z820 high-performance workstations, powered by Intel® multicore processors. The Xeon® E5 based HP Z820 was used to process more than 1 million “Rise of the Guardians” render jobs in the desktop render farm, utilizing spare computing power residing on desktop workstations at night and on weekends.
·    HP DreamColor professional monitors supporting 1 billion active colorsand providingcolor consistency across multiple departments in the studio.Jointly developed by DreamWorks Animation and HP,HP DreamColor Monitorssurpassed the performance of all other LCD displays available on the market.
·    HP Remote Graphics Software,allowing for seamless collaboration for artists split across multiple locations to finalize intricate details. DreamWorks Animation’s studiosare located in Glendale and Redwood City, Calif.
·    HP Flexible Compute Cloud Service, providing 20 percentof total rendering in 2012, up from 5 percent in 2010. As digital resource demands continue to increase from production to production, HPhas helped the studio to stay within their existing data center footprint—eliminating a multimillion dollar physical expansion, while continuing to provide the needed resources to meet artistic demands.
·    HP Networking: To support the studio’s scalable 10G WAN/LAN infrastructure,100 percent of the networking equipment used in the United States production of the film was HP network gear.
·    HP BladeSystem servers with ProLiant BL460c server blades,enabling the studio to render more efficiently and effectively. HP G8 blades achieved more than 40 percent higher render throughput compared to previous blades and delivered more than 42 percent better performance per watt.
·    HP Storage: 3 petabytes of HP storagewere used to facilitate data protection and archiving, and the storing of reference data. The studio collaborated with HP to create a dynamic storage infrastructure that can scale storage and performance across geographies to meet the studio’s needs and future growth.
·    HP Managed Print Services and multifunction printers help DreamWorks Animation convert electronic workflows and digital images into living, color-rich documents used in previsualization, storyboarding and other animation processes.

“Rise of the Guardians” fun facts:

·    The DreamWorks Animation render farm, spanning across three geographic sites, is the most powerful ever used for a studio production. 
·    250+terabytesof disk storage were used in the making of “Rise of the Guardians.”
·    The 97-minute “Rise of the Guardians”is composed of more than130,000 individual computer-generated frames.
·    The production of “Rise of the Guardians” required more than65 million render hours.
·    One of the more complicated and amazing special effects is sand. The sand is created by generating lots of points inside the computer called particles.  As many as a billion particles may beneeded to create the sand shapes for one scene.

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